Everything new in the app and on this site, newest first.
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Test types you can try
/test-types/ now walks through all five ways to test a change: price, claim, value proposition, image and promotion, each with the question it answers and when to run it.
Every test type links through to the same verdict anatomy: a scored result, a clear winner / leaning / tie label, and the shoppers' own words.
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Written for stores that already sell
/use-cases/, the homepage, /product/ and the FAQ now speak to Shopify stores that already have customers and want more of them to buy, not pre-launch ideas.
The question about order history now explains that results match your customers more closely the more orders your store has.
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New heroes on Home and Who it's for
Home: a shopper holds up two Fizz-O Cola labels while hundreds of simulated shoppers answer alongside her.
Who it's for: a redesigned header built around a cut-out photo, with the same two-bottle test as the entry point.
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A new home page
A live label test in the first screen, plus a cost calculator comparing TestFeed against a survey panel or a live A/B test.
An FAQ section covering accuracy and how TestFeed differs from asking ChatGPT.
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Our method explains more
How a test runs: the documented failure modes of using language models as respondents, and what we do about each one.
The published scoring method behind every score, and how shoppers are grounded in census data and your store's own patterns.
An honest scope section on where simulated shoppers work well, and where they don't.
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Status page, changelog and a fuller contact page
A status page shows whether each part of TestFeed is working right now.
This changelog lists every change, newest first.
Contact now includes self-serve shortcuts to the FAQ, method, status and changelog, plus the company's registration details.
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Privacy policy updated
Clearer lists of what TestFeed keeps about shoppers and what it never keeps.
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Privacy policy and terms published
The first versions of the privacy policy and terms of service.