Launching soon on the Shopify App Store
Five kinds of change
Every test works the same honest way: put what you're deciding on in front of 200 simulated shoppers, ask in plain words, and get a scored result with the reasons behind it. Five kinds of change cover the calls that cost merchants real money.
Does the price hold up?
Test a specific price, in context, before a rise or a new market. Bounded and specific, the way a shopper actually meets a price.
When to run it
Before a price rise, a premium line, or entering a market where the anchor price is different.
Does the claim convince?
Test a claim before it goes on packaging or becomes the spine of a campaign.
When to run it
Before printing a claim on packaging or building a campaign on it.
Does the pitch land?
Test whether your main promise is understood and wanted, before a homepage rewrite or when the team can't agree what the product is actually for.
When to run it
Before a homepage rewrite, a rebrand, or when the team can't agree what the product is actually for.
Which version wins?
Two images head to head before the print run or the hero photo gets swapped. A reprint costs real money; this test costs a coffee break.
When to run it
Before the print run.
Does the offer tempt?
Test a discount, bundle, or promotional mechanic before it goes out.
When to run it
Before a sale, a bundle, or a loyalty offer, while the mechanic can still change.
Results
Every test returns a likely buyer share, based on every shopper's full written answer, plus a decision summary in plain English: a clear winner, or a call that it's too close to choose.
Ties are reported as ties
TestFeed never manufactures a winner. If two versions perform the same, it tells you, and you can stop debating.
Pack test · Sunny Crisp Corn Flakes
Recurring themes
“I like that it looks less sugary than the big brands. I would try a box if the price was close to what I pay now.”
Guardrails
If a question isn't on the shelf above, that's deliberate. These get blocked before they run and before they cost you anything.
“Rate this 1 to 5.”
Asking an AI for a rating produces inflated scores. Shoppers answer in words only.
Rejected“How does it taste?”
Simulated shoppers have no senses. Taste, smell and texture are out of scope.
Rejected“Heard of our brand?”
A simulated shopper has no real memory of your brand, so awareness questions would be meaningless.
RejectedBook a demo and we'll run your first test with you.
Direct install from the Shopify App Store arrives in a few weeks.